Gathering references, which is part of our WABC Full Membership requirements, can benefit you in some surprising ways.
- Learn more about how your work has influenced your clients, coachees or training participants. This is valuable information for you and for them.
- Reconnect with former clients, coachees and training participants. You may even land more work as a result.
- Collect fresh references that you can use (with the authors’ permission) in your marketing and promotional activities. No matter how successful you are, references are always a strong selling point.