Niran Jiang (Australia/United States/China) as an innovative marketer, wholistic strategist and dedicated coach, utilizes her multi-perspective frameworks and depth-mining processes to boost performance in people and organization.  She consults, trains and coaches executives and entrepreneurs in the area of strategy, innovation and growth, to accelerate results and achieve successes.  Her tools have proved to be especially effective for helping businesses thrive through hard times, such as economic downturns, fierce competition and chaotic changes.

For over 15 years, Niran has been a senior executive at the forefront of achieving results and generating growth. She has extensive experience in business turnarounds, strategic growth, brand building, marketing expansion and performance management. She led strategic planning and innovation development for high profile brands, including Raid, Shout, Windex, Ziploc, Coca-Cola Classic, diet Coke, Sprite, PowerAde, Mars and Uncle Ben’s. She coached top retail, food and entertainment businesses, such as A&P, Kroger, Domino’s Pizza, Sonic, Applebee’s, Burger King and Warner Brothers, to create experience and growth. She has established an outstanding track record on managing and coaching both base businesses and new ventures. 

Niran developed the first trends intelligence center for Coca-Cola, USA to build business models and deliver brand, channel and organization innovation. She collaborated with Sergio Zyman, former chief marketing officer for the Coca Cola Company, to jump start his first e-venture which provides business tools and e-learning courses to marketers worldwide. She worked closely with the presidents and top management teams at Masterfoods to drive global innovation and growth in snackfood and petcare. Niran’s strategic activation in new categories and her breakthrough incubation of new concepts at S.C. Johnson resulted in the largest acquisition in the company’s history. 

Niran’s business experience extends beyond the borders of the United States and Australia. She was an assistant professor in the International Finance and Trade Department at ShenZhen University, which was the first reformed business school in China after the Cultural Revolution. She was a consultant and director at the International Business Center in China’s first special economic zone. Her active role, during the zone’s early formation period, contributed to its enormous growth and success. She also traveled extensively to many other countries to coordinate and lead international projects and initiatives. Niran’s global business experiences and broad life interests have helped to develop her into a dynamic strategist and an adaptive leader.

She holds a Master of Business Administration degree in Marketing Strategy from University of California at Los Angeles, a Master of Science degree in Organization Management from Nankai University and a Bachelor of Science degree in Genetic Engineering from Nankai University. She is a native of Inner Mongolia, and currently lives in Sydney, Australia.
 
Niran may be reached by email, at: nira@starventure.com.au.