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Business Coaching Worldwide (BCW)
Sponsorship Guidelines

Business Coaching Worldwide eZine is pleased to offer sponsorship opportunities to businesses and organizations that market to the business coaching industry. Do you provide best-in-class products and services such as leadership and employee assessments, training products and services, promotional items, books and manuals, and software for training and coaching? Do you have an upcoming event or conference? Then consider sponsoring our widely read publication.


General Description
Business Coaching Worldwide (BCW) is a unique online publication filled with practical, leading-edge international content on topics associated with business and business coaching. Published three times a year, BCW promotes dialogue and debate about pressing business coaching and business-related issues.

Content
BCW is available in two formats: an executive summary format with links to full articles and a one-page format for easy printing and reading. The main topics it addresses:

  • Leading resources, techniques, trends and practices in business coaching
  • Leading resources, techniques, trends and practices in business
  • Pressing, broader business and business coaching issues
  • How to get and retain clients
  • How to run a successful business coaching practice
  • Business coaching success stories
  • Select members' articles

Distribution and Readership
BCW is distributed to tens of thousands of readers in over 80 countries and counting. These readers include members of WABC, many of them thought-leaders who belong to international networks that rely on WABC for the latest on business coaching. The readership also includes non-WABC subscribers. All readers of BCW distribute this information to their clients and associates, who are top leaders and decision-makers in the public, private and nonprofit sectors around the world.

To keep the content relevant, practical and leading-edge, BCW frequently gathers feedback from readers and captures data online to determine readers' needs.

Expand Your Reach--Become a Sponsor
Sponsoring BCW pays off in some important ways.

  • Promote your product or service to a wide target audience of business coaches and decision-makers 
  • Associate your brand with the Worldwide Association of Business Coaches, the most respected and prestigious international business coaching association
  • Broaden your customer base, visibility and credibility

Your listing will appear in one issue of BCW, in both the executive summary and one-page, easy print formats.  

Option 1: eZine Sponsor
Only one available

BCW eZine Sponsor

Specifications

  • One-page spread devoted to sponsor
    If requested BCW staff will write 100-word advertisement for eZine sponsor
  • Appears in prominent ad spaces on index page and articles
  • Description up to 200 characters
  • Logo placement
  • Up to four optional links

Special Introductory Rate
US$3000 per issue.

Apply Now!

Option 2: Feature Sponsor
Only one available

BCW Feature Sponsor

Specifications

  • Appears in prominent ad spaces on index page and articles
  • Description up to 150 characters
  • Logo placement
  • Up to four optional links

Special Introductory Rate
US$500 per issue.

Apply Now!

Option 3: Sponsor

BCW Sponsor

Specifications

  • Appears on index page and in articles
  • Description up to 100 characters
  • Logo placement
  • Up to four optional links

Special Introductory Rate
US$250 per issue.

Apply Now!

Circulation
The online circulation of Business Coaching Worldwide (BCW) is estimated at a minimum of 20,000 per issue. This estimation includes the WABC subscriber list and the WABC strategic alliance list as well as the combined networks of our contributors and BCW staff.

Publication Dates
2009
February Issue: February 18, 2009 (apply by December 10, 2008)
June Issue: June 10, 2009 (apply by April 8, 2009)
October Issue: October 7, 2009 (apply by August 5, 2009)

While we make every effort to meet our stated publishing dates, we cannot guarantee that an issue will appear on the exact date stated.

Sponsor Acceptance
Applying for a sponsorship listing does not lead to automatic inclusion in Business Coaching Worldwide. The Publisher, through its authorized representative, the BCW Editor, reserves the right to accept or reject any sponsorship application.

Publisher
Business Coaching Worldwide is published by WABC Coaches Inc.

Copyright
WABC Coaches Inc. holds the copyright to its publication as a whole; authors retain the copyright to their articles. No part of Business Coaching Worldwide may be reproduced in any material form without written permission from WABC Coaches Inc.

Contact
Business Coaching Worldwide Editor
Email: BCW Editor
Phone: +1.250.656.8732
Fax: +1.250.656.8752
Address: Worldwide Association of Business Coaches c/o WABC Coaches Inc. Box 215 Saanichton, BC V8M 2C3 Canada

 

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