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TABLE OF CONTENTS
EZINE SPONSOR
Blogging to Grow Your Business Coaching Practice

While blogging has been around for a while, there are new techniques for lead generation. In less than one hour we will not only show you HOW to generate more business from Blogs, but WHY they work.

Feature Article 
Coaching for Engagement and Retention by Beverly Crowell and Beverly Kaye

Disengaged workers cost the U.S. economy more than $300 billion annually. Coaching for Engagement and Retention reduces the risk and empowers leaders in any organization to tap into their employees' discretionary effort and bring some "love" back into the workplace.

Success Story
Transformational Leadership: Leadership Institute Commits to Shift Their Staff, Students and Prospects to a New Online Social World by Dean R. DeLisle

Designed to show what is possible when there is commitment from the top down, this success story reveals how the Wright Leadership Institute tooka bold move with the very new world of social networks.

Get the Edge
Are You Plugged? Dig Out and Get The Right Things Done! by Krissi Barr

Based on the core lessons from her new book Plugged, Krissi shows how the acronym "PAR" turns workplace frustration into a proven process for producing winning results.

Hot Topic 
Benchmarks Are Dangerous by Howard Morgan and Cathy Swody

How do we compare against the competition? Do we really want to know? Learn about the pitfalls of benchmarks in this article by Howard Morgan and Cathy Swody.

Social Media Mania 
Social Network Building: A Whole New Approach to Building New Coaching Client Relationships by Dean R. DeLisle

In his article, Dean R. DeLisle explores a new approach to building coaching client relationships that you have got to try!

FEATURE SPONSOR
Foundation for International Leadership Coaching

Times of extraordinary challenge call for strong, effective, and innovative leadership. Yet, government and international non-governmental organization leaders find sophisticated leadership coaching not accessible.

With its network of senior leadership coaches, who donate their services, the non-profit Foundation for International Leadership Coaching is addressing this need.

To apply as a coach, to be coached, or for more information visit:
leadershipcoachingfoundation.org

Columns

Coaching Great Leaders by Marshall Goldsmith

By understanding the impact and interaction of identity, achievement, reputation, and acceptance, we can begin to alter our own Mojo-both at work and at home.

On the Sunny Side by Dr. Sunny Stout Rostron

It is useful to understand the psychology behind adult behavior, goals, and motivation when helping clients improve behavior and performance. Dr. Sunny Stout Rostron shows us how.

Based on the Evidence by Dr. Annette Fillery-Travis

Dr. Annette Fillery-Travis takes us into a discipline on the minds of many coming into the field of coaching: neuroscience, the study of the brain and its influence on the mind.

Moving Swiftly with Focus & Flexibility by Holly G. Green

In today's topsy-turvy business world, many of the rules that informed and guided previous generations of business leaders no longer apply. Most business leaders intuitively know that they need to do things differently. But they struggle when it comes to determining which rules to hold onto and which rules to cast aside for newer ways of thinking.

Global Leader Development by Jeremy Solomons

Can effective leaders in one region or country duplicate their success on a worldwide level? In the second of a series of three columns, Jeremy Solomons explores possible answers to this question.

Unwilling Bedfellows by Dr. Sabine Dembkowski and Fiona Eldridge

In the second part of their two-part article, Dr. Sabine Dembkowski and Fiona Eldridge continue to explore the great challenge: What happens when the private sector meets the public sector?

Ask The Expert by Dr. Laurence S. Lyons

Unusual Capitalization is Quite Deliberate and should not be "corrected." Also: colons and semicolons; like these. Please do resist at all costs. This light-hearted jolly piece takes a few liberties with style lest anyone should misunderstand its Amusing Message of Friendly Farewell.

Business Book Summaries 
Words That Work by Dr. Frank Luntz

Communication is about the effective use of language in the context of understanding the audience. The best product or service can have a great slogan or advertisement, but the message fails if the communicator does not create the message from the receiver's point of view.

In Our Next Issue

Trudy Triner will delve into her concept, "Make Mom Happy by Mail"--and how to use it in the professional arena.
 
IN EVERY ISSUE

From the Editor

A little note of farewell as I sign off from Business Coaching Worldwide. Complete article.

Letters to the Editor

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Business Coaching Worldwide is an online publication currently available three times a year.

Est. circulation 20,000

Publisher: WABC Coaches Inc.
ISSN 1913-7761
Editor: Sarah McArthur
Copyeditor: Kathlyn Hyatt Stewart

Email: BCW Editor
Fax: +1.250.656.8752
Address:
WABC Coaches Inc.
Box 215
Saanichton, BC V8M 2C3
Canada

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